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The Main ‘Folk-us’ for Folk Fest 2016



The Main ‘Folk-us’ for Folk Fest 2016

Bella Maas

In light of celebrating one of Edmonton’s greatest summer music events, why not blog about what we’re going to wear? From THE TALLEST MAN ON EARTH to PASSENGER, it’s definitely a must to dress to impress this coming fun-filled weekend. To help our first timers, veteran go-getters and stylish festivalers, we had Ivana from Social Lite Communications model two great casual looks. So grab your best festival attitude and ‘Folk-us’ on these two looks to rock this Folk Fest 2016.


This summer’s trend has been all about having the right jean jacket. Having half of the Canadian tuxedo makes it an easy staple in every closet. Find the right one for you and pair with shorts or jeans like we did with the Fidelity Ryder jacket and these AG Hailey shorts. Add a great bag for your festival essentials and you’re ready for day one of Folk Fest.

Shoes: UGG - Fierce - $120.00 | Shorts: AG - Hailey Short DWC - $185.00 | Watch: Daniel Wellington - Small - $200 | Shirt: Zoey Karssen - Heartbreak - $110.00 | Jacket: Fidelity - Ryder - $257 | Bag: Matt & Nat - Dunham Loom Handbag - $160.00 | Necklace: Giving Keys - $58.00 | Necklace: CW Jewelry - $40.00


Graphic tees will forever hold a sacred place in our hearts. Whether you need to make a statement or need to let out a feeling, placing these graphics on a tee will not only mean you're taking a stance but you're also doing less talking ;) Festivals are a great way to express yourself and you can do just that with this Wildfox Perfect not so Evil shirt.

Shorts: Joe’s - The Rolled Short - $155.00 | Shirt: Wildfox - Perfect Not So Evil - $59.00 | Shoes: UGG - Fierce - $120.00 | Necklace: Giving Keys - $51 | Watch: Daniel Wellington - Small - $200

Now that we are all Folk-used on putting our best casual self out this weekend, let the good times roll. Visit either Bella Maas location today to shop the latest trends and find just what you need for Folk Fest 2016.



Ivana is a digital marketing specialist at Social Lite Communications who in fact created our brand new website! Social Lite Communications is a full stack digital marketing and design agency: digital is all they do. Consisting of 8 full-time members and a vast network of partners, they’re a resourceful, motivated team - there isn’t a problem they can’t solve. They have great people who challenge one another, but also nurture one another. They celebrate each other’s successes, and invest in growth. They learn together and educate each other. 

Although they work out of a creative office space in downtown Edmonton, they’re “the marketing team down the hall” for many companies; they’re proactively involved in their day-to-day operations, continually collaborating and growing together.  

Make sure to give them a follow on Facebook, Twitter and Instagram!